Sunday, February 7, 2016

Customer Interviews No. 2 - Study Techniques

I believe that my company Stud-ease is still a great opportunity that if pursued properly would help out a problem for a lot of students. Learning how to study that is beneficial for you can be the difference in a C and a B, and a B and an A.
I believe that I have targeted the right audience in the student age group. I again chose to interview high school and middle school students for this group of interviews to gain more knowledge about their studying habits. This provided a greater sample size and allowed me to start recognizing trends in my data.
The questions I used to conduct each interview:
·         What grade are you in?
·         Do you study for your exams or tests?
·         How long would you say that you typically study for?
·         What are your study techniques? How do you study?
·         Has anyone ever taught you how to study?
·         Would you be open to learning a new way to study?
Based on some of the feedback I received and the direction I wanted to go with my opportunity I wanted to know if anyone had taught my customers to study before. This question would gauge potential customer’s previous experience with learning how to study. I also removed a few of the questions that seemed to be irrelevant to the purpose of my interviews.
When I first started exploring this opportunity I thought it was just a small problem that I faced when I was in high school and now in college. But I have realized that through these interviews that this problem is still one faced by many today. Studying is something that leads to success and is also something being neglected to be taught to students today.
When I started interviewing potential customers I found it to be somewhat intimidating. But the more you do the less intimidating it became. Some tips I would offer is to be bold in your questioning. Get answers that are going to really help you learn about the solutions to the opportunity you have found. Another tip I would offer is to know what you are doing, or at the least fake it until you make it. Seem confident with your questions and ask them in that manner. The last tip I would offer is just to be yourself. There is nothing that makes a potential customer more comfortable than a friendly smile and warm personality. :)  

5 comments:

  1. Hey, Skylar!

    First and foremost, I like the fact that you interviewed children. When I was coming up with my list of questions, I only thought to talk to adults. I also liked how you asked the kids what year in school they are. Your questions were simple and to the point and gave a very good idea of what your opportunity was even though I hadn't watched your first set of interviews. Nicely done!

    I did not actually film a second set of interviews, but if you want to check out the rest of my blog you can! nika-uf-ent3003.blogspot.com

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  3. Hey Skylar, This is a great idea to start Stud-ease. Your concept of an after school program that targets middle and high school students is a great opportunity for a business. I also believe the questions you asked in your interview were great question as well as the feedback you received Stud- Ease is a great idea.

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  4. Hey Skylar, This is a great idea to start Stud-ease. Your concept of an after school program that targets middle and high school students is a great opportunity for a business. I also believe the questions you asked in your interview were great question as well as the feedback you received Stud- Ease is a great idea.
    Please visit my blog at http://politicalhopper.blogspot.com/2016/02/interviewing-customers-no-2.html

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